1966

Joan Ganz Cooney does a feasibility study on children and television for the Carnegie Corporation.

1966

Joan Ganz Cooney becomes a television consultant to Carnegie and the decision is made to pursue a television project for preschool children.

1967

Press conference announcing establishment of Children’s Television Workshop with Joan Ganz Cooney serving as Executive Director.

1968

The Muppets™ and Jim Henson are signed.

Sesame Street premieres on November 10 on NET (the predecessor to PBS) and several commercial stations including WPIX in New York. Two nights earlier a preview of the series is shown in prime time on the NBC network.

James Earl Jones makes the first celebrity guest appearance on the show.