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August 08, 2012

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Finding My Way to Sesame Street

By Liza Dorison

As a college junior I had watched many of my peers graduate and enter the professional world. Many of my friends with similar interests and work experience fell into social media entry level positions, specifically communications. Because my small liberal arts college does not offer a Communications major I began to wonder what the draw was to public relations and communications outside of college. I wanted to know more. I needed a contact in the business to chat with. It is easy to search major PR firms online and compile a list, but without a name or some sort of connection I was in trouble.

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