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Elmo’s Alphabet Challenge: The Story Behind the Animation

By Graydon Gordian


On Tuesday, August 14, Sesame Street released “Elmo’s Alphabet Challenge,” our latest home video. In it, Elmo, Abby and Telly get sucked into an animated video game world and have to defeat A.B.C.-more at a number of alphabet-based challenges in order to escape.

The challenges are all spoofs of iconic video games: Pac-man, Guitar Hero and Super Mario Brothers, among others, inspired the levels Elmo and his friends must traverse. The animation was created by Magnetic Dreams, an animation company Sesame Street has been working with for almost a decade. Read More

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