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September 12, 2012

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Sesame and MeeGenius Partner to Bring Children’s Books to Digital Platforms

By Graydon Gordian



A few years ago, Wandy Hoh was at home, playing with her three young daughters, when she noticed something.

“It was very obvious that the things they were most interested in were various gadgets and computers,” she said. But she felt that there weren’t enough children’s books available digitally. Instead of waiting for them to come along, Hoh took the initiative and in 2010 founded MeeGenius, of which she now serves as CEO.

Two years later, MeeGenius and Sesame Workshop are happy to announce that we’ve formed a partnership that will bring six Sesame Street e-book titles to web, iOS and Android platforms. Beginning today with Celebrate School: First Day, the new titles will debut every Wednesday throughout the month of September.

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September 07, 2012

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An Elmo a Day Keeps Apples on the Way

By Jennifer Kotler


Elmo is the man… err, monster these days! Headlines all across the nation are giving him credit for making apples more appealing.  A new study published this month in the Archives of Pediatrics and Adolescent Medicine conducted by researchers at Cornell University found that children ages 8 to 11 were 65 percent more likely to add an apple to their lunch in their school cafeteria when Elmo stickers were placed on the apples compared to when the apples had no stickers. Sesame Workshop had no input or knowledge into this study until it came out in the press, but it reconfirms our own and others’ research on the power of beloved characters in influencing food choices and other behaviors.

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Remembering Jerry Nelson: Fans of Sesame Street Tell their Stories

By Graydon Gordian


When Jerry Nelson passed away on Thursday, August 23, everyone at Sesame Workshop — especially those who had worked with Jerry for not just years but decades — was deeply saddened. However, the outpouring of emotion regarding Jerry’s loss spread far beyond the walls of the Workshop. Across the country his fans began penning moving tributes to the artistry and care with which he portrayed iconic Sesame Street characters such as Count Von Count, Herry Monster and Sherlock Hemlock. There were many lovely pieces written about Jerry, too many to read them all. But we wanted to introduce you to a few that the Sesame Workshop family found especially touching.

James Wood, author of the blog Go Jimmy Go, wrote a wonderful piece about why, as a middle-aged man, he found the death of Jerry Nelson so moving.

On Taking Note, the New York Times editorial page blog, Lawrence Downes fondly remembers a scene in which Count Von Count provides some comic relief.

At Tough Pigs, a site for “Muppet fans who grew up,” they are dedicating an entire week to the remembrance of all the great work Jerry Nelson did not just for Sesame Street but on a number of iconic television shows.

At Muppet Mindset, another Muppet fan site, there have also been a number of thoughtful tributes to Jerry Nelson and his puppetry.

At Just Plain Something, a film blog, the author reflects on how big a hole the loss of Jerry Nelson leaves in the world of puppetry, even for those who did not immediately recognize his name.

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Renowned Doctor Inspires Barrio Sésamo’s Newest Character

By Graydon Gordian


Our furry friends on Barrio Sésamo: Monstrous Supersanos are going to learn a lot about how to lead a healthier lifestyle now that there’s a new doctor in town. The Spanish version of Sesame Street is getting a brand new character, “Dr. Valentin Ruster.” Dr. Ruster is inspired by the Director of New York City’s Mount Sinai Heart Center, Dr. Valentin Fuster.

Dr. Fuster, who hails from Barcelona, Spain, is the former president of the American Heart Association and the World Heart Foundation. As the Chair of the Committee on Preventing the Global Epidemic of Cardiovascular Disease for the Institute of Medicine (IOM), he is a prominent advocate for cardiovascular health around the globe. Read More

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August 24, 2012

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In Memoriam: Jerry Nelson

By Sesame Workshop


The cast and crew of Sesame Street and the staff of Sesame Workshop deeply mourn the loss of cast member and creator of dozens of Muppet characters, Jerry Nelson. A member of the Sesame Street family for more than 40 years, he will forever be in our hearts and remembered for the artistry in his puppetry, his music, and the laughter he brought to children worldwide through his portrayal of Count von Count, Herry Monster, Fat Blue, Sherlock Hemlock, the Amazing Mumford and many other beloved characters. We will miss his extraordinary spirit and the joy he brought to our Street.

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Elmo’s Alphabet Challenge: The Story Behind the Animation

By Graydon Gordian


On Tuesday, August 14, Sesame Street released “Elmo’s Alphabet Challenge,” our latest home video. In it, Elmo, Abby and Telly get sucked into an animated video game world and have to defeat A.B.C.-more at a number of alphabet-based challenges in order to escape.

The challenges are all spoofs of iconic video games: Pac-man, Guitar Hero and Super Mario Brothers, among others, inspired the levels Elmo and his friends must traverse. The animation was created by Magnetic Dreams, an animation company Sesame Street has been working with for almost a decade. Read More

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Elmo, Abby and Grover Hang Out with Team USA in London

By Graydon Gordian


Elmo, Abby and Grover with U.S. Olympian Reid Priddy and his family.

Playing is far more than fun and games: It helps children develop emotionally, socially and physically. That’s why Elmo, Grover and Abby Cadabby headed to London last week to hang out with U.S. Olympians like Allison Schmitt, Reid Priddy and Dawn Harper. Check out their photos from London! From the look of it, everyone had a great time.  Read More

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August 13, 2012

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Sesame Street Seeking Recurring Character

By Sesame Workshop


We recently announced an open casting call for a new, recurring character on Sesame Street. Here are the details:

Male or female actor, 18-25, fluent in Spanish and English, comfortable with multiple Spanish dialects and accents. Good sense of humor. Must sing well. Actor should be comfortable with both physical and improvisational comedy. Actor should be warm, likable and engaging. Must be prepared to sing a cappella in Spanish and English.

DATE: Monday, August 20th

TIME: 10am – 2pm

LOCATION: Roseland Ballroom, 239 West 52nd Street, New York

Please bring a headshot and resume if you have one.

If you have any further questions, please contact Joe Lopick of McCorkle Casting at joe@mccorklecasting.com.

 

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Sam’s Club Offers Free Health Screenings, Sesame Outreach Kits

By Graydon Gordian


Since its founding, Sesame Workshop has been dedicated to making sure kids grow up healthy and strong. In recent years, our partner Sam’s Club has helped us further that goal by in part funding the creation of Sesame Street’s “Healthy Teeth, Healthy Me” outreach kits. The bilingual (English/Spanish) outreach kits include an original Sesame Street DVD and a family booklet. There’s also additional activities and information at SesameStreet.org/Teeth.

As part of its commitment to the health and wellbeing of children across the country, Sam’s Club is offering free health screenings for children at all locations with a pharmacy. In addition to the screenings, a limited supply of “Healthy Teeth, Healthy Me” outreach kits will be distributed as well, in the hopes of providing children and parents with the information they need to make choices that will have a positive impact on their oral health.

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August 08, 2012

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Helping Life-Saving Lessons Reach Marginalized Indian Communities.

By Sesame Workshop


This article originally appeared on the Sesame Workshop India site. Visit SesameWorkshopIndia.org to learn more about Galli Galli Sim Sim and all the wonderful work Sesame Workshop India does to improve the lives of and educate the children of India.

Millions of families in India are cut off from information that can help children grow up healthy, happy, and ready to learn. To get around the barriers that marginalize these families, Sesame Workshop India is using phones to make educational media an integral part of the community. The poor and deeply conservative village of Nagina in the Mewat district if Haryana does not have electricity. Children here have never seen a radio or TV before, let alone a Bollywood movie.

Yet there is one media source that’s breaking through in Nagina. In the evenings, children and parents gather around a mobile phone to tune in Radio Mewat, a nearby community radio station. What are they hearing? Laughter mixed with learning, as characters from Galli Galli Sim Sim talk about literacy and math lessons, as well as good nutrition and healthy habits like always washing hands before you eat.

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