On Wednesday Elmo, Grover, Rosita, Cookie Monster, and Katie, a Muppet created especially for Sesame Street‘s USO tour, stopped by an Arizona Diamondbacks game in Phoenix. Elmo even got to throw out the first pitch. Check out the photos from their trip to the ballgame.
Since its founding, Sesame Workshop has been dedicated to making sure kids grow up healthy and strong. In recent years, our partner Sam’s Club has helped us further that goal by in part funding the creation of Sesame Street’s “Healthy Teeth, Healthy Me” outreach kits. The bilingual (English/Spanish) outreach kits include an original Sesame StreetDVD and a family booklet. There’s also additional activities and information at SesameStreet.org/Teeth.
As part of its commitment to the health and wellbeing of children across the country, Sam’s Club is offering free health screenings for children at all locations with a pharmacy. In addition to the screenings, a limited supply of “Healthy Teeth, Healthy Me” outreach kits will be distributed as well, in the hopes of providing children and parents with the information they need to make choices that will have a positive impact on their oral health.
Barbara Sawyer is the Director of Special Projects at the National Association for Family Child Care (NAFCC) and has worked in the early care and education field for over thirty years. From the time Sesame’s Healthy Habits for Life initiative launched in the early 2000’s, the NAFCC has been a key partner with Sesame Workshop to deliver these crucial messages on nutrition and physical activity. With the NAFCC’s support and through their national network of providers, Healthy Habits for Life materials have reached thousands of children in family child care.
Last week in continuation of this partnership, Barbara joined with Sesame Workshop’s Outreach staffers at the NAFCC’s Annual Conference in Atlanta, Georgia, to host a roundtable discussion of experts, representing the nutrition, physical activity, and early education fields.
Before the event, we caught up with Barbara to talk about family child care and the NAFCC’s work in obesity prevention.
Sesame Workshop: What can you tell me about the National Association for Family Child Care and the particular ways it supports child care providers?
Barbara Sawyer: The National Association for Family Child Care is a non-profit organization that promotes quality child care by strengthening the profession of family child care. The goals of the association include strengthening state and local associations as the primary support system for individual family child care providers, promoting a professional accreditation program which recognizes and encourages quality care for children, and representing family child care providers by advocating for their needs and collaborating with other organizations. The NAFCC is one of the only membership organizations that is dedicated to family child care providers who work in their own home with primarily a small group of children. About 65% of these providers work independently and do not have an assistant; therefore they are the only adult with the children. One of the ways the NAFCC works to improve the quality of this care is by inviting the providers to belong to a peer support group.
Bill Ayres is the executive director of WhyHunger, an anti-hunger organization he co-founded in 1975. Summer is an important time of year to focus on child hunger, which Sesame Workshop’s Food For Thought outreach initiative is committed to battling. Ayres sat down with the Workshop to explain how his organization fights child hunger, why it is such an important issue during the summer months and why his organization utilizes the anti-hunger materials Sesame Workshop makes available.
To put it simply, Why hunger? Why, as Americans, is hunger an issue that we should be concerned about?
Well, that is our name: WhyHunger. We have that name because we are asking the question, why is there hunger in the richest country in the world? Why is there hunger in a world that can feed itself? Hunger is an obscenity. Hunger in America is the ultimate obscenity. There are about 17 million children and 49 million people all together that are food insecure. That means they aren’t starving but they miss meals and they eat less. They don’t get the right kinds of food. That is devastating for kids especially.
Here at Sesame Street we do everything we can to make sure our men and women in uniform know we support them. That’s why we’re excited to wish the United States Army, which was founded on June 14, 1775, Happy Birthday! We’re so excited that we asked Rosita, Sgt. Major Raymond Chandler and his wife Jeanne to record a special birthday message for our service men and women, their spouses and children.
Matt Rogers with Rosita, Elmo, Gordon and the Marine Corps band.
Matt Rogers is the host of Lifetime’s Coming Home. On Memorial Day he performed Sesame Street’s new resiliency anthem with Elmo, Rosita, Gordon and the Marine Corps band. We recently sat down with Matt to talk about his Memorial Day performance, his admiration for our servicemen and women, and how he became the host of Coming Home.
Tell me a bit about the performance on the Intrepid on Memorial Day.
I had a blast. I felt like I was in my element. I’m a father of two and being in that role with two small kids is so much fun. When you’re doing something that you love to do, it doesn’t feel like work. It feels like fun. It felt great to be able to go out there and help these military families take their mind off what they’re going through. Read More
Lynn Chwatsky (right) stands next to Gen. Raymond T. Odierno during the ceremony.
As an entire organization, Sesame Workshop is dedicated to improving the lives of servicemen and women and their families, but a few people at Sesame deserve special recognition for the work they do on behalf of military families. Lynn Chwatsky, Vice President of Outreach Initiatives and Partners for Sesame Workshop, is one of those people. That’s why we’re proud to announce that last week Lynn was awarded the Outstanding Civilian Service Award, an award given to civilians who make a “substantial contribution” to the military.
General Raymond T. Odierno, Chief of Staff of the U.S. Army, presented the award to Lynn and an esteemed group of fellow recipients: New York Giants Head Coach Tom Coughlin, Baltimore Ravens Head Coach John Harbaugh, NBA referee Bob Delaney, and Linda Patterson, President and Founder of America Supporting Americans.
“I’m humbled,” Lynn said. “Every second of everyday our servicemen and women serve our country with dignity, honor and respect. For them to thank me – I was honored. It was very special. It was one of the top few days of my life.”
To learn more about the ways Lynn and the rest of the Sesame Workshop team support military families, click here.
Sherrie Westin (bio) is the Executive Vice President and Chief Marketing Officer of Sesame Workshop. Recently, she spent a week traveling with the Department of Defense Joint Civilian Operations Conference, which she recounts below.
One of my favorite moments from my recent week with the military was flying out on a Chinook helicopter, with the back door wide open, watching the other helicopters following in formation. We had just been “rescued” from a scene right out of Iraq, but it was at Fort Bragg Army base.
Helping children persevere through changes and transitions is a critical part of Sesame Street’s mission. That’s why Sesame Workshop, the educational non-profit behind the iconic children’s show, is proud to announce Little Children, Big Challenges, a new outreach initiative dedicated to building skills for resilience in children ages 2–5 to help them persevere through day-to-day as well as more difficult challenges.
Learning from mistakes; making new friends; resolving conflicts: these are the kinds of early childhood struggles with which Little Children, Big Challenges will help young kids cope. The initiative will help children from every background, including those of military and veteran families, remain resilient while working through these and other challenges.
The bilingual (English/Spanish) initiative will feature online, interactive resources for parents and children, as well as the “What We Are” anthem, which you can watch above. The anthem will be performed live by the Quantico Marine Corps band, Sesame Street’s Gordon, Elmo and Rosita, and Matt Rogers, the host of Lifetime’s Coming Home, at a special event aboard the Intrepid this Saturday, May 26.
Major support for Little Children Big Challenges is provided by BAE Systems, Inc. Generous support is provided by The Prudential Foundation, the Robert R. McCormick Foundation, the USO, and Military Child Education Coalition.
To learn more about how Sesame Workshop is helping children build resilience, visit Sesame Street’s military families website or the Little Children, Big Challenges page at SesameStreet.org, which will launch Friday.
The Mandela family, Mayor Bloomberg and Grover at an event for the Zenani Campaign on May 2.
“Every year almost 1.3 million people are killed and millions more injured on the world’s roads – and many of those victims are children. That is simply unacceptable.”
Those words, spoken by New York City Mayor Michael Bloomberg last week, are taken very seriously here at Sesame Workshop. Continuing its support of the UN’s Decade of Action for Road Safety, the nonprofit organization behind Sesame Street is working with partners from around the world to help raise awareness and promote safe road practices. Most recently, we teamed up with Mayor Bloomberg and the family of former South African President Nelson Mandela to help support the Zenani Campaign, aimed at increasing road protection for children, especially those in developing countries.
According to some estimates by 2015 road crashes will be the number one killer of children in Africa, surpassing both Malaria and AIDS. Nelson Mandela himself has already lost a young family member to a traffic accident: Zenani Mandela, for whom the campaign is named.
Promoting the health and wellbeing of children the world over is at the core of Sesame Workshop’s mission. That’s why Sesame Street’s Road Safety Ambassador Grover and the rest of the Sesame Street family are happy to lend their support to the road safety education and outreach initiatives being pioneered by the Mandela family and the United Nations.
To learn more about the work we do to encourage road safety, click here.
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