Doodle 4 Google Competition Draws in Sesame Workshop VP of Marketing

The spirit of Sesame Street has always been to inspire children to develop a love of learning, explore their world, and to dream big. Following in this spirit of celebration and creativity, the third annual Doodle 4 Google competition is inviting K-12 students to design their own Google Doodle and Sesame Workshop is excited to be part of it.

 

The Workshop’s Vice President of Marketing Services, Karen Driscoll is one of the 10 Expert Jurors who will judge Doodle 4 Google. Driscoll will review and select outstanding entries based on this year’s theme “If I Could Do Anything, I Would…” 

 

“The competition’s goal of encouraging young people to think big and dream big really corresponds to the mission of Sesame Street and Sesame Workshop,” said Driscoll. “I look forward to seeing what the entrants’ aspirations are and how they express them through these doodles, which uniquely celebrate everything from holidays to the impact of notable figures in our history and culture.” 

 

Driscoll was selected as an Expert Juror for her work in developing marketing programs for Sesame Street and The Electric Company, as well as managing broadband marketing and media traffic-driving campaigns. In addition, she previously was senior vice president of marketing at Nickelodeon where she oversaw brand marketing for several of their properties; acted as a marketing consultant for digital entertainment studio Worldwide Biggies; and held marketing roles at Grey Interactive and several technology start-ups. Driscoll has an M.Ed in Human Development and Psychology from Harvard's Graduate School of Education, where she focused on technology in education. 

 

She will serve alongside other Expert Jurors who include cartoonists and illustrators from such renowned properties as Dr. Seuss, Peanuts, Pixar’s Toy Story 3 and The Very Hungry Caterpillar. The Expert Jurors will select 40 Regional Finalists across grade groups. The top 40 winning regional doodles will be featured in a national exhibit at the Smithsonian’s Cooper-Hewitt National Design Museum in New York.

 

The National Winner will have their doodle displayed on the Google.com homepage for one day. They will also receive a $15,000 college scholarship, $25,000 grant toward the establishment/improvement of their school computer lab, a trip to Google’s New York office for an event on May 26, 2010, a laptop computer, a Wacom digital design tablet, and a t-shirt with their Google Doodle printed on it. 

 

To enter, teachers need to register their school at www.google.com/doodle4google by March 17, 2010. Teachers can then submit their students’ Doodles and entry forms by March 31, 2010.